Open a children’s playground and video game arcade? 4 high-frequency cognitive misconceptions among beginners

Open a children’s playground and video game arcade? 4 high-frequency cognitive misconceptions for beginners, don’t fall into the trap! When I first started working as a children’s playground video game arcade, many bosses fell into the trap of ‘taking things for granted’! These 4 cognitive misconceptions, see if you have been shot~Misconception 1: The more devices there are, the stronger the attraction. Many beginners always think that “stacking devices is equivalent to attracting customers”, but in fact, the opposite is true. Too many devices can make the venue crowded and oppressive, causing children to play with their hands and feet tied up, resulting in a sharp decline in the overall experience. It will also increase the operating costs of equipment procurement and maintenance, and even pose safety hazards due to narrow passages and dense equipment. Misconception 2: The more luxurious the decoration, the higher the grade. Blindly pursuing “high-end” decoration may actually backfire. For example, making the lights colorful and full of brightness can not only cause light pollution, but also make children visually tired and easily irritable. The core of decoration is to cater to children’s aesthetics, balancing safety, comfort, and childlike fun, rather than simply stacking luxurious elements. Misconception 3: The more bustling the location, the more popular the business. A bustling commercial street or shopping center is not omnipotent. This type of location has high rent and fierce competition, resulting in a direct doubling of operating costs. More importantly, the incoming and outgoing passenger flow may not necessarily be the target customer group – such as young people shopping or commuters, most of whom are “ineffective traffic”, and families with real consumption needs may not specifically stop here. Misconception 4: The more attentive the service, the more likely it is to retain customers. “Excessive attentiveness” can actually become a burden. For example, frequent intervention and excessive promotion during children’s play can make both parents and children feel uncomfortable. The core of good service is “just right”: from the perspective of parent-child needs, providing a friendly, non intrusive, comfortable and pleasant experience is the effective service that can retain customers. Do you want to avoid detours when opening a store? Follow me and share more tips on site selection, operation, and traffic attraction for children’s amusement parks and video game centers in the future to help you avoid pitfalls accurately!